WE ARE EATING OUR CLOTHING
Here at Ungalli, our amazing + incredibly conscious customers have raised a lot of concerns about the microfibers that shed off almost all of our clothing when we wash them (all clothing, not just Ungalli). If you aren't aware of this issue yet, here's the gist:
Every time we do laundry, our clothes shed tiny, unseen microfibers (including plastic), which go down the drains of our washing machines and into our waterways. That’s not great for the animals living in those waters, or for us. Eventually they end up being eaten by ocean life, and then ultimately by us humans. Karma anyone???
The ultimate solution is to use only 100% natural fibers for clothing. Sadly, there is way TOO MUCH garbage on this planet to not re-use it and turn it into clothing.
We've been hunting down solutions for our customers for the past year, and here's what our team came up with:
1. As of November 2018 we are introducing 100% Organic Cotton Clothing for our customers who want to keep it 100% natural. (Versus our 50% organic cotton/50% recycled poly blend).
2. For our customers who want to keep trash out of the landfill and turn it into clothing instead, we introduce to you - the Cora Ball. The first microfiber collecting laundry ball. This amazing company is based out of Vermont, and we are incredibly grateful for their genius!
HUMAN-SCALE SOLUTION TO THE MICROFIBRE PROBLEM
The Cora Ball is a new kind of laundry ball. Inspired by the way coral filters the ocean, the Cora Ball collects our microfibers into fuzz we can see, so we can dispose of microfibers in the right way. Together, we keep these microfibers out of our waterways and our ocean. Yes! Just toss the Cora Ball into your washer. It's a simple step that has a big impact wash after wash.
HOW THE CORA BALL WORKS
Most washing machines do not have filters. The ones that do are only good to keep keys and coins from clogging your pipes. A standard filter cannot do what needs to be done: catch fibers too small for the human eye to see AND allow water flow.
So, we turned to nature. Coral does exactly what we need; it catches tiny things from flowing water. Using those same principles in the design of the Cora Ball, you can now just drop, or throw it into your washing machine and do your wash as usual. It is easy to use and easy to clean.
Cora swooshes around in the laundry and just like coral, allows water to flow, while picking up those little pieces of microfiber and catching them in her stalks.
Huge thanks to the countless amount of concerned Ungalli customers who have emailed, called, and messaged us with your concerns. You are the reason we were so determined to find a solution.
For a cleaner Ocean, and a cleaner planet <3
